“Find Store” – an effective call-to-action is integrated into each tenant ad to drive customer flows to the tenants’ stores. Double up as a Wayfinder, Magic Mirror™ enhances the advertising effectiveness by converting the ad's engagement into store visits. The store information, e.g.: store name, location, etc. can be easily updated through the content management system by any administrative personnel without any technical expertise.
Magic Mirror Wayfinding Video
This video shows the key features of interactive wayfinding kiosk and how it improves shopping experience.
Graphical Route Visualization from Point A to Point B
As soon as the destination is selected, the shortest route will be calculated and an animated path will be displayed on the floor plan, visualizing the directional route to destination from the current location.
Multiple Options for Effective Searching
Several search criteria are available to ease shoppers in finding their desired location together with the directional information to help them reach the destination. The built-in fast search engine enables users to quickly find the desired location just by typing in the relevant keywords.
Search by Category | Search by A – Z | Search by Name
Access and Facilities Finder
Quick reference buttons are available in the wayfinding software to facilitate users in finding the access or facilities such as elevators, concierge counters, ATMs, restrooms, etc. Simply tap on the reference button and selected facilities will be displayed on the floor plan.